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Posts tagged search engine optimization
Free Traffic Using Organic Seo
May 22nd
In the online marketing circle people often talk about getting free traffic using organic SEO. Organic meaning natural and SEO meaning search engine optimization. When you think about it the term really doesn’t makes sense or at least it doesn’t mean what it’s meant to mean.
Search engine optimization is the manipulation of various website metrics in order to score more points with the search engines such as Google Yahoo and Bing. Optimizing your on page factors and artificially building back links offsite can hardly be classed as organic or natural, but nevertheless this is the excepted way of doing things.
There is also the feeling in many circles that the organic SEO method is free. Despite the fact that it doesn’t cost any money, except for your domain and hosting, to build a website in this manner and optimize for search engines it does not mean that it is free. On the contrary building websites in this manner, writing articles and content, and making your site interesting for the visitor takes both a considerable amount of time and some degree of knowledge on the part of the author. In the world of online marketing as with any other endeavour time equals money, the fact that you spent several hours writing and building content for your site has a cost.
When people talk about organic SEO what they mean is that a website will rank naturally and with time and the addition of fresh unique content on a regular basis will gradually rise in the rankings for a particular keyword or phrase. Over time as a website gains more and more visitors in search of its unique content Webmasters will link to the site, these links are called back links and they are used by the Google algorithm to gauge the website’s authority.
Search engine optimization on the other hand is a manipulation of the system. Whilst Google will tell you what they are looking for in a website or more importantly what their searchers are looking for, they do not fully support artificial SEO and they have been known to take action against sites whose methods and footprints are obvious.
That being said everyone is doing it and if you’re not doing it you are getting left behind. So while the reality of organic SEO it is not exactly what it should be, nevertheless we still need to carry out certain procedures to ensure that our sites rank and that we don’t get left behind in our endeavours to reach the number one spot.
In other articles on this site you will find various tips and tricks to increase the effectiveness of your organic SEO. The methods outlined are currently being by the author or another successful marketer or Webmaster whose methods have proven over time to be effective. Please check out the videos in this category.
How to check your SEO competition.
Apr 4th
Learn how to check the search engine optimization of your competition.
One of my methods to generate income is to sell affiliate products on a small website which is optimized for a particular keyword, keeping the scope of the site down to a narrow focus of information targeted on that keyword.
One of the mistakes, sometimes made, by followers of this method is to do insufficient research into their competition. It is vital to analyze the websites of the top companys on the first two pages of Google to see if you have a reasonable chance of ranking.
So here we are:
- You have identified a hungry crowd.
- So you have found a product that is in demand.
- You have found a company willing to let you sell this item for a commission.
- You picked a niche by drilling down until you found buyer keywords.
Well, at least you think that they are buyer keywords. You have several of these keywords with good search numbers and low competition.
You are fairly new to this affiliate marketing thing and right now you don’t have the cash for a fancy key word tool with all of the bells and whistles. Perhaps you have tried a free trial, like I did, with market Samurai.
For FTC purposes….I am not affiliated, I just use it !
The problem is that once the free trial has ended, although you can still use the keyword analysis feature for free, most of the SEO analysis features no longer work.
So what can we do?
Personally I think that market Samurai is a great tool and I was reluctant to give it up, so I looked for another tool to work in conjunction with its free function to give me a better means of assessing the SEO competition.
On the video below check out this other free tool and learn what to look for when analyzing the SEO set up of your top competitors on the 1st two pages of Google.
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